Baselines… Blueprints… KPIs
Mike Agness For ages ,we have referred to the process of preparing art for the press as prepress. However, as automation has played a major role in the process of printing, so has the role of prepress. We should acknowledge that prepress extends far beyond the press itself. Prepress has been defined as the function […]
Trevino Takes Western Sales Role at GMG Americas
HINGHAM, MA–GMG Americas has strengthened its North American commercial team with the appointment of Oscar Trevino, who joins the business as West Coast and Texas sales director. In his new role, he will oversee sales and business development efforts in Texas, California, Oregon, Washington, Nevada, Arizona, Colorado, and surrounding areas. With a firm commitment to […]
Affordable Software for Enhanced Color Management
HAMILTON, ON, Canada—Nix Sensor Ltd., a leading name in portable spectrophotometers, announced the launch of its latest innovation, Nix Print Pro– Printing Press Software. This software has been meticulously designed to revolutionize the commercial printing industry by addressing a crucial need for professional grade, affordable color management and quality control at the press. Nix Print […]
Color Management Matters: The Growing Demand for Color Perfection
Increasingly, brand owners are using multiple print processes, substrates, packaging solutions and print production locations—and expect absolute fidelity to brand colors across all platforms. Yet the demand for color perfection is not limited to those which form a brand’s identity. Very slight color shifts or inconsistencies in product imagery have a significant impact on consumers’ […]
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