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EUREKA, MORotoMetrics announced the launch of RotoRepel No-Stick Treatment designed to solve the toughest adhesive challenges. Available on solid (new and resharpened) and flexible dies, RotoRepel features an exclusive technology and formulation that works to minimize adhesive pick-up and transfer. RotoRepel is now available on RotoMetrics dies manufactured in the U.S. locations and will be available at all other RotoMetrics global locations in the beginning of 2018.

RotoRepel has many advantages. It is ultra-thin and designed to not chip or flake. Blade profiles reportedly remain precise even after treatment with RotoRepel because there is no coating buildup. Additionally, dies treated with RotoRepel will run longer before any adhesive buildup occurs. If there is any adhesive buildup, the dies are meant to easily wipe off. In most cases, dies are stored after use and can quickly go on press again without extensive cleaning. Overall, press setup and downtime are reported to be significantly reduced.

According to Butch Schomber, new product innovation manager for Rotometrics, “RotoRepel is the culmination of three years of extensive R&D, and we actually have a nonstick that really works on almost all adhesives. After months of field trials with both convertors and material suppliers, RotoRepel continues to receive unprecedented feedback. Our test trial customers love RotoRepel. Not only is it allowing operators to run longer between die cleanings, it almost eliminates adhesive whip and drastically reduces label lift and contaminated product. Due to less die handling, our customers are also reporting a major drop in die damage caused in the cleaning process.”