GRAND RAPIDS, MI—Private equity firm Auxo Investment Partners announced today that it has made its first acquisitions with the purchases of Atlas Die LLC and Bernal LLC, two market leaders in the die manufacturing industry. Terms of the deals were not disclosed.
Atlas Die, based in Elkhart, IN, was founded in 1952 by S. Ray Miller in his basement. The company went on to develop and introduce laser technology into the die making process and later developed unique flexible rotary die making capabilities. Atlas Die continues to provide state-of-the-art solutions for complex cutting needs in the consumer products, packaging, food and beverage, commercial print, medical and pharmaceutical industries. The company has 160 employees across six facilities in five states.
Bernal, founded in 1972, produces complex solid rotary pressure dies, crush cut dies and state-of-the-art, high-volume rotary converting systems for die cutting, food processing, folding cartons, specialty bandages and alcohol swabs and other complex products. Bernal’s technical engineering converting acumen combined with its specialty precision machining capabilities provide manufacturing solutions to complex production challenges across a wide spectrum of end-market including consumer products, specialty materials, food and beverage and other unique applications for customers around the globe. Bernal employs 64 team members in Rochester Hills, MI.
“We are delighted that these two market leading companies with long histories and excellent reputations are our first acquisitions,” said Auxo managing partner Jeff Helminski. “We view ourselves as stewards of our founding partners’ capital and of the legacies of our portfolio companies, their owners and their team members. As such, we’re honored to have the opportunity to assist the teams at Atlas Die and Bernal achieve their full potential by making long-term investments and providing expert operational and strategic support.”
Added Auxo Managing Partner Jack Kolodny: “We see a tremendous opportunity to further grow and scale Atlas Die and Bernal and to drive new sales and revenue growth. We’re also actively pursuing other deals, and we’re confident that our unique hands-on, long-term investment approach will pay off for our investors and our new portfolio companies.”
Industry veteran Ken Smott, who will serve as CEO of both Atlas Die and Bernal, added his enthusiasm, saying, “Auxo is the ideal partner to support Atlas’ and Bernal’s next chapter of continued growth in supporting their customers and employees.”
Advisors on the transaction included Miller Johnson, Barnes & Thornburg, BDO, Mercantile Bank, Oxer Capital and Livingstone.
“Excitement always surrounds the first acquisition—but with our growing momentum and the support of well-established investor-partners, it’s clear that we have put together a unique formula for success,” Tedori said. “I congratulate the Auxo team—of which I am proud to be a member—and welcome the Atlas and Bernal teams into our family.”
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