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GLENDALE HEIGHTS, IL—With its goal of building its strong technical sales and support team to address the changing requirements of the label and flexible packaging market, All Printing Resources (APR) announces the addition of Ashley Ivey Cash as technical sales representative.

Based in Greenville, SC, Ashley is responsible for the Southeastern U.S. and brings extensive prepress expertise and hands-on production experience to her new role. Ashley joins APR from Sealed Air Cryovac, where she coordinated artwork and prepress for the company’s protein packaging division. Prior to Sealed Air, Ashley spent five years as an application engineer with Esko, her expertise encompassing all printed flexo formats including labels, flexible packaging, folding cartons and corrugated.

Dave Nieman, CEO of APR, comments, “Ashley is a fantastic addition to our technical sales team. We pride ourselves on the technical capabilities and experience of our sales people. They have served in roles including plant managers, press operators, print supervisors and prepress managers. Working for both a large flexible packaging converter in addition to a prominent prepress equipment supplier, Ashley’s expertise encompasses both sides of the value chain. She is extremely skilled at building customer rapport and trouble-shooting technical challenges. I am thrilled to have her as part of the team.”