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CRAWLEY, England—On July 29, Infigo Software will present a webinar focusing on how to achieve successful web-to-print in the post-COVID world. Douglas Gibson will explore the key aspects print businesses should consider when choosing and implementing a web-to-print solution.

It’s undeniable that the last few months have changed society as a whole and, consequently, impacted how businesses can and are expected to operate.

Companies that were seen as disruptive, such as Amazon and Netflix, are now considered the “new normal.” Consumers’ focus shift to the digital world has been massively accelerated. And that’s in addition to some intensified behavioral demands—they expect businesses to be available 24/7, offering a simple and smooth purchase process, with little or no human interaction. As a result, it has never been as important to have a strong online presence and systems in place that can be operated from anywhere in the world.

Web-to-print software ticks all these boxes—a cloud-based solution that can be managed remotely and offers online storefronts to take orders whether staff is on the shop floor or not. Customer notifications are automatically sent on order status milestones and integration with third parties allow for end-to-end automated workflows. For many, web-to-print has become a crucial piece for further growth post COVID-19.

Infigo believes that web-to-print is more than technology and needs to be adopted by the business on a cultural level. This means that the aspects to be considered and planned for when choosing a web-to-print provider and implementing the solution go beyond the functionality required.

Over the last 10 years, Infigo has helped customers from all sectors introduce, integrate or replace their web-to-print systems. With a dedicated customer success team, the company has seen firsthand what can “make or break” the success of a web-to-print implementation. This knowledge on how to achieve #SuccessfulWebToPrint is the key theme of the upcoming webinar.

Taking place on July 29 at 11 a.m. EST/4 p.m. BST, the webinar is free to attend. Register today.