Industry News
"ICE Age" Dawns on U.S. Converting Industry
ORLANDO, FL—The converting industry embraced a new ‘ICE Age’ April 6-8, as thousands of converting professionals from 37 countries came together to see a comprehensive range of new products and technologies from more than 250 exhibiting companies at the inaugural International Converting Exposition (ICE) USA, which took place at the Orange County Convention Center.
According to discussions with several exhibitors, the show was a great success.
- Kim West, marketing manager at SIMCO said, “We are pleasantly surprised with the number and the quality of leads that we’ve received, and we expect to generate significant revenue from them.”
- John Godbold, CEO of Ashe Converting, summarized: “This has been a solid show. We have some very serious and interesting sales leads from new potential customers, so it was certainly worthwhile for us to display and run machinery.”
- John Ferreira, executive VP of Comexi North America, commented “We used ICE USA as a platform to present our Nexus Evo Laminator and are delighted with the number and quality of sales leads generated.”
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“Our goal was to make this a complete converting show experience and fill a void that has long existed n the U.S. converting industry,” said Michael Boyle, ICE USA event director. “And based on the feedback from exhibitors, visitors and conference delegates we have accomplished our goal.”